Marketing & Partnerships Co-ordinator

Location: San Diego, CA
Employment Type: Full-Time Contractor Role (40 hours/week), Hybrid
Reports To: Founder (Jessica Maguire)

About Us

We're a purpose-led organization dedicated to transforming how health professionals understand and work with nervous system regulation. Through our online courses and in-person training, we empower practitioners worldwide with evidence-based tools and approaches. 

Led by Jessica Maguire, a globally recognized expert in nervous system regulation, we're building a community of practitioners committed to creating meaningful change in their clients' lives.

We're a small but impactful team, which means your contributions will be visible, valued, and essential to our mission.

The Role

You love bringing people together to help a business grow. You're highly organized, can hit the ground running, follow systems and strategy, and maintain attention to detail. You are a problem solver, comfortable owning your role and making pro-active decisions. You know the value of building long-term relationships, networking, and connecting with others to make a true impact.

This role suits a warm and dynamic Marketing and Partnerships Lead who thrives in fast-moving environments and brings a can-do attitude. You'll liaise with multiple teams (internal and external) while staying on top of all the details to ensure lead generation and conversion, both in-person and online.

You’ll work closely with the Founder and will need to be adept at transforming “big picture” thinking into actionable, scalable and detail-oriented execution.

What You'll Do

Marketing Strategy Campaign and Execution

• Coordinate and execute our monthly content waterfall strategy, from post-video production through to final publishing across multiple platforms (social platforms, email and website) using the founder's copy

• Create and/maintain marketing campaign calendars aligned with organizational priorities and program launches.
• Collaborate with internal team to ensure digital campaigns reflect current initiatives and service offerings.
• Track the reach, response rates, and overall ROI of marketing campaigns, using insights to guide future strategies.
• Ensure our established brand messaging remains consistent across all communications.
• Collaborate closely with our PR teams to amplify, identify opportunities, and maintain clear communication with the internal team.

Content and Social Media Creation and Management

• Create, schedule and post promotional content of our events and courses across our social media channels (YouTube, LinkedIn, Instagram, Facebook and emerging channels).
• Build and nurture our in-person and online community with authentic, purposeful engagement via our social media channels and email newsletters.
• Manage email funnels and organize monthly newsletters (founders copy and educational material) that inspire and convert
• Identify, organize and distribute PR content across social media, email campaigns, and website to build brand credibility
• Create marketing assets including pitch decks and emails in line with our brand guidelines 

Partnerships & Lead Generation Events

• Set up and coordinate collaborations with aligned practitioners and organizations
• Organize and promote lead generation events, including online workshops hosted in our LMS (Kajabi), as well as in-person training sessions with larger groups (e.g. clinics and media workshops) 
• Manage affiliate relationships and partnerships for long-term growth
• Build relationships with health professionals and coaches by identifying mutual value and growth opportunities
• Manage vendor relationships with graphic designers and videographers for any printing, signage, events and promotional merchandise.

Systems & Operations

• Develop and/or maintain organized marketing and communications workflows using Asana.
• Ensure seamless coordination between marketing initiatives and program delivery.
• In line with program delivery schedules, set up landing pages, tagging and email flows in Kajabi.
• Provide back up on Customer Support on an adhoc, infrequent basis using Freshdesk.

Who You Are

• Passionate about work that makes a real difference in people's lives
• A natural people person who knows how to make people feel welcome and inspired
• Dynamic and adaptable, thriving in fast-paced environments where priorities can shift
• A systems thinker who likes to finish things off 
• Opportunity-focused with an instinct for spotting connections and possibilities
• Equally comfortable working independently and collaborating closely with leadership

What You Bring

Essential:

• Bachelor’s degree in marketing, Business, Communications, or related field.
• Detail oriented and able to connect the dots and plan ahead while executing on the immediate day-to-day requirements
• Proven experience in a marketing coordination or similar role
• Strong experience with social media management tools, in particular Meta Business Suite
• Strong experience with email marketing platforms and funnel management
• Hands-on experience with Asana
• Familiar with Google Business Suite tools
• Event organization experience
• Tech-savvy and comfortable learning new platforms and tools
• A strong eye for design and the ability to create visual content in line with the brand guidelines using Canva.
• Your own laptop

Bonus:

• Familiarity with Kajabi or similar learning management systems
• Affiliate program management experience

What We Offer

• Competitive salary
• Flexible hybrid working arrangement 
• $500 annual professional development budget
• Access to our courses and training programs
• The opportunity to work directly with a leading global expert in nervous system regulation
• A role where your work genuinely impacts the lives of practitioners and their clients
• A collaborative, purpose-driven team environment
• Opportunities to travel to interstate events

How to Apply

Please send your resume and a cover letter that shares the following to [email protected] and include the role in the subject:

• Why this role excites you and aligns with your experience
• What direct, hands on experience have you had in creating and managing social media content and delivery? Which tools, channels, platforms did you use and what standard operating procedures did you have in place to manage the activity on an ongoing basis? 
• A brief proposal (one page) for a lead generation networking event in Brooklyn. This event should include collaborating with other thought leaders in similar but non-competing industries to promote our trainings